Developmental sales coaching

Developmental sales coaching

Great coaching is the cornerstone of creating professional representatives. Even people like Robert DeNiro, Roger Federer and Bill Gates, they are all superstars in their field, and they all have professional coaches. Regardless of whether the person is an actor, athlete or businessman.

Business leaders in every industry are constantly working to improve their skills, each in his own way. If coaching is such a crucial part of the success, why is it not yet widely used for improving sales effectiveness? Time for you to start coaching!

"Tell me and I forget. Show me and I remember. Involve me and I understand."

Relationship between training, mentoring and coaching

Product/service oriented and ‘putting your best in someone’.

Education, advice and consultancy services, often on a one-to-one basis.

Unlocking a person’s potential to maximize his/her performance. Coaching is not about telling or selling but asking.


Coaching is using observation, motivation, development and feedback as ‘anchor points’ as a solid foundation for developing the sales professional. Coaching is about helping a salesperson who takes his or her knowledge and experience seriously and the ability to optimize professionalism through training and guidance of your sales employee on skill, knowledge and talent.

Developmental sales coaching is a discipline, a philosophy and a methodology in one. It is also a commitment to continuous improvement.

Schattefor Coaching Developmental Sales Coaching helps sales people to recognize and remove obstacles that influences or stops their sales success. This allows them to grow as a sales person and become even more successful in sales. Sales Coaching is intended for anyone in sales: from Account Manager to Businessman, every salesperson and salesmanager in your Organisation benefits from Developmental Sales Coaching: the Manager by coaching, the Salesperson by being coached.
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